Chamberlain Coffee x 818
Collab
Media Relations
Our goal
Drive buzz and sales around the limited-edition Chamberlain Coffee x 818 Tequila kit, featuring a special coffee flavor and martini accessories.
The Strategy
We leveraged the unique appeal and notoriety of both Chamberlain Coffee and 818 Tequila to maximize exposure and engagement through targeted media placements and social media amplification.
The Result
Through our multifaceted strategy, we successfully positioned the Chamberlain Coffee x 818 espresso martini bundle as a coveted and exclusive offering, driving significant sales and reinforcing both brands' market leadership and cultural relevance. Our team secured an array of day-of feature stories highlighting the collaboration in outlets including Fast Company, People, WWD, and Rolling Stone.
606.6M+
Media Impressions
10
Placements