Summer Health
Everyday Care Launch
Press & Media Strategy, Thought Leadership
Our goal
As telehealth startup Summer Health prepared to launch their Everyday Care platform, they entrusted us with spreading the word in key business and consumer outlets.
The Strategy
To show editors how Everyday Care radically simplifies the healthcare experience for parents, we offered trial codes for the service and leveraged our deep relationships with top-tier media to secure features stories timed to the launch. We also offered interviews with Summer Health investor Chelsea Clinton to generate buzz and garner headlines.
The Result
We secured impressive coverage across business and consumer publications including Bloomberg, Fortune + Fortune Broadsheet, Forbes, SheKnows, Motherly, Fierce Healthcare, Crains NY, Yahoo Life, Healthcare Business Today and Express Healthcare Management, plus a broadcast segment on Bloomberg TV.
Media Placements
Media Reach
Social Media Posts
Social Media Reach