OBJECTIVE
Position Goldbelly as the leading food e-commerce system, spotlighting it’s national reach and coveted merchant list, while also raising awareness around Goldbelly’s efforts to keep restaurants and foodmakers open and employed throughout the Coronavirus pandemic.
PARTNERSHIP PERFORMANCE
Autumn helped spread the word among consumer and lifestyle media of Goldbelly’s ‘GiveBelly’ City subscriptions, in which 100% of all net proceeds from these subscriptions went towards delivering Goldbelly boxes to healthcare workers and first responders. In raising awareness around this subscription, Autumn enabled Goldbelly to help both restaurants and those working hard to keep us safe at the same time. Autumn worked to strengthen the brand’s relationship with celebs and prominent influencers in the food and beverage space, simultaneously increasing brand visibility and supporting Goldbelly’s merchants. The result was an increase in brand credibility among movers and shakers like Jimmy Kimmel, Mindy Kaling, Chrissy Teigen, and Kris Jenner.